With the coming UK season signifying the 10th anniversary of British grown JAZZ™ apples, Kent-based grower Peter Chandler has helped the variety celebrate after his JAZZ™ won the much-coveted ‘Tastiest Apple’ title at the National Fruit Show 2017/2018.
Taking place on end of October at the Kent Event Centre, the National Fruit Show is the biggest celebration of the UK’s commercially grown top fruit and soft fruit with all the leading players and growers in attendance. The centrepiece of the show is the hotly-contested awards featuring 60 different categories showcasing the best of British fresh produce.
JAZZ™ showcased why it’s so popular when it comes to taste, flavour and crunch after scooping first and second prize in the ‘Tastiest Apple’ category. It’s the third time in five years that JAZZ™ has won the ‘Tastiest Apple’ award.
This year, the first placed JAZZ™ were grown by Peter Chandler and the team at Chandler and Dunn, who have been farming the East Kent landscape for over 200 years, and the JAZZ™ grown by Simon Bray of Monks Farms in Kent picked up second place in the contest.
It’s a fantastic way to celebrate the start of the UK Northern Hemisphere JAZZ™ season and celebrate the 10th anniversary of British grown JAZZ! The taste and quality of a JAZZ™ is unlike any other and its rise since the first trees bared fruit in 2007 has been nothing short of meteoric. Winning this prestigious award will hopefully help introduce the variety to even more consumers and further cement the variety’s place as the ‘apple to watch’ in the coming years.”